The site, which is spread across two infill lots, is in the Grovenor neighborhood, which is conveniently close to Stony Plain Road. There isn't much competition in the area for newly constructed apartment buildings. Notably, the location will be just a few minutes from the Valley Line, a new stop on the most recent LRT expansion route. With steady population growth year over year, neighborhood revitalization projects, and advancements in transit, there is a chance to profit from the revitalization of Edmonton's most historic communities.